International House of Pancake History :: essays research papers

IHOP was not always a multinational conglomerate. It is now hotshot of the nations leading sit down, cheap restraint chains. With over 1,000 locations world wide of the mark it is a commonly known restraint. As of recent IHOP has had a 52-week high of 39.4 and a low of 27.04. Recently, IHOP rang the bell of the NYSE in celebration of the kick-off of the National Pancake twenty-four hours (March 4) and the launch of a brand rejuvenation strategy for IHOP, which celebrates its 45th year in business this July. In honor of the occasion, Julia A. Stewart, President, CEO, COO rang the bell.Before laying step up the entire history of the global House of Pancake here is some simple background information IHOP Corp. is a family restaurant chain that serves a wide variety of breakfast, lunch and dinner selections. Offering more than 16 types of pancakes, as well as omelettes, breakfast specialties, burgers, chicken and steaks, IHOPs menu is designed to appeal to wad of all ages. IHOP re staurants are developed, operated and franchised by the Company. As of December 31, 2003, there were 1,165 IHOP restaurants in 48 states and Canada to be exact.In 1958, IHOP Corp. traces started up by opening of the first International House of Pancakes restaurant in a suburb of Los Angeles, Toluca Lake, California. The American eating public quickly took to the concept of a restaurant based on one of Americas favorite foods. pancakes. Within four years the number of units had increased to nearly 50, with many of the restaurants being operated by franchisees. That is incredible when you think about it since it takes a trance to start up a franchise. Obviously past, present, and future In 1961 the community became publicly traded under the name International House of Pancakes. The remainder of the decade was a time of acquisition for the company. The company acquired both food and non-food businesses during this period with a strategy of becoming "The Franchise Company." Be cause of these acquisitions and to reflect properly the diversified conglomerate become, the company adopted the name International Industries, Inc. in 1963. Restaurant brands under International Industries control during the 1960s included International House of Pancakes, Orange Julius, Loves Wood Pit Barbecue, florid Cup Coffee Shoppes, The Original House of Pies, Wil Wrights Ice Cream Shops, Woodys SmorgasBurger, The Dog House and Copper Penny. Non-food brands included The Big Brake Safety Center, The Golden Oaks solitude Homes, United Rent-Alls, House of Nine, and Sawyer College of Business.