Management 410

Management 410-500 Midterm Essay Question #4Matthew HumphreyThe two most fundamental categories of stock in a new business arecommon stock and preferred stock, which differ in the rights that theyconfer upon their owners. But stocks can also be classified according to anumber of other criteria, including company size and company sector. I willdescribe the different types of stocks that are available and the importantcharacteristics of each of them. Most shares of stock are called common shares. If you own a share ofcommon stock, then you are a partial owner of the company. You are alsoentitled to certain voting rights regarding company matters. Typically,common stock shareholders receive one vote per share to elect the companysboard of directors. The board of directors is the group of individualsthat represents the owners of the corporation and oversees major decisionsfor the company. Common stock shareholders also receive voting rightsregarding other company matters such as stock splits and companyobjectives. In addition to voting rights, common shareholders sometimes enjoy whatare called preemptive rights. Preemptive rights allow common shareholdersto maintain their proportional ownership in the company in the event thatthe company issues another offering of stock. This means that commonshareholders with preemptive rights have the right but not the obligationto purchase as many new shares of the stock as it would take to maintaintheir proportional ownership in the company. But although common stock entitles its holders to a number ofdifferent rights and privileges, it does have one major drawback: commonstock shareholders are the last in line to receive the companys assets. This means that common stock shareholders receive dividend payments onlyafter all preferred shareholders have received their dividend payments. Italso means that if the company goes bankrupt, the common stock shareholdersreceive whatever assets are left over only after all creditors,bondholders, and preferred shareholders have been paid in full. The other fundamental category of stock is preferred stock. Likecommon stock, preferred stock represents partial ownership in a company,although preferred stock shareholders do not enjoy any of the voting rightsof common stockholders. Also unlike common stock, preferred stock pays afixed dividend that does not fluctuate, although the company does not haveto pay this dividend if it lacks the financial ability to do so. The mainbenefit to owning preferred stock is that you have a greater claim on thecompanys assets than common stockholders. Preferred shareholders alwaysreceive their dividends first and, in the event the company goes bankrupt,preferred shareholders are paid off before common stockholders. In general,there are four different types of preferred stock: . Cumulative: These shares give their owners the right to accumulatedividend payments that were skipped due to financial problems; if thecompany later resumes paying dividends, cumulative shareholdersreceive their missed pay ments first. . Non-Cumulative: These shares do not give their owners back paymentsfor skipped dividends. . Participating: These shares may receive higher than normal dividendpayments if the company turns a larger than expected profit. . Convertible: These shares may be converted into a specified number ofshares of common stock. Since preferred shares carry fixed dividend payments, they tend tofluctuate in price far less than common shares. This means that theopportunity for both large capital gains and large capital losses islimited. At the beginning stages of businesses it is better to issue stockoutright rather than to use stock options. Stock can be issued for littlecost and thereby provide the founders certain benefits of direct stockownership and avoid some of the drawbacks of stock options. One importantdifference between stocks and options is that stocks give you a small pieceof ownership in the company while options are just contracts that give youthe right to buy or sell the stock at a specific price by a specific date.

Catcher in the rye 5 Essay Example For Students

Catcher in the rye 5 Essay Catcher in the Rye EssayI keep picturing all these kids playing some game in this big field of rye and all. Thousands of little kids, and nobodys big but me. And Im standing on the edge of some crazy cliff -What do I have to do, I have to catch them. I mean their running, and they dont look where their going, so I must come out of somewhere and catch them.(Salinger,173)J.D. Salinger, in his timeless classic, The Catcher in the Rye, a novel depicting the complications of life as an adolescent, uses reality verses allusion, phoniness in society, and the loss of innocence as themes in his novel, to present the true inner character of Holden Caufield. Beginning to learn the truths of society and growing up, sixteen year old, Holden has a hard time adjusting to maturity. After the death of his younger brother Allie, his inability to remain in one school, and his ongoing dislike of many people and their morals, Holden has been driven to depression in which he dispenses to a psycoanaylgist throughout the novel. Through his novel, Salinger incorporated the theme reality verses allusion, to demonstrate how the mind of some adolescents are so unwilling to face the truths of society. As stated above, Holden wishes to accomplish an futile task, save children from growing up, and protect them from the corruption of adulthood. The following presents an example of Holdens inability to grasp the differences between reality and allusion. Somebody written Fuck You on the wall. It drove me damn dear crazy. I thought how Phoebe and all the other kids would see it, and then how theyd wonder what the hell it mean, and finally some dirty kid would tell them- all cockeyed, so I rubbed it out.(Salinger,201) Presented here, an another example on how Holden once again attempts to accomplish the impossible, save children from the words and instances that they are going to transpire no matter how hard someone desires to hide it. Holden allows himself to live in a state of unrealistic thoug hts, with the idea that change will forever be deleterious. Yet Holden seems frightened to admit to himself that change and development are a necessary part of reality. The only way one would be able to avoid change would be to die young, avoiding maturity, and maintaining innocence. Holdens dislike towards change attracts his interest to the museum, because a museum continues to be never changing, the displays are forever set in stone, and preserved. Lastly, Holden presents his fear of facing reality though avoiding the truth. After failing out of Pencey, he decided to hide out in New York City, until his parents reached notice of his being kicked out of yet another school, because of his fear to face problems. Yet in reality the only way Holden could fix the problems he had would be to face them, not avoid them. He simply ran away from any instance to improve his problems, or to speak the truth, therefore; accomplishing nothing but more fear. His inability to grasp the differences between reality and allusion, lead Holden into his state of mental depression, because he makes it possible for himself to expect only the best, everything perfect, and unchanged, which is truly preposterous. Since 1888 we have been molding boys into splendid, clear-thinking young men.(Salinger,2) Throughout the novel, Catcher in the Rye, Holden expresses his distaste for the majority of society. Specifically, he claims most people act in a superficial manner, and observes the masses to be phony and unthoughtful in nature. Yet he himself acts phony, attempting to portray himself as someone else, someone better, and older, at points. Such an example would be when he speaks with Ernie Morrows mother. In this instance, he characterizes himself as someone he hates. Another depiction of phoniness would be Stradlater, Holdens roommate at Pencey. Stradlater presents the perfect phony attitude that Holden has such distaste towards. His main worry seems to be that he must illustrate himself as the perfect jock; built, clean-cut, and gorgeous, and that bothered Holden to no end, because Stradlater never presented his true character, he constituted the word fake. Movie actors are yet another example of the phony attitude Holden so dearly dislikes. In his mind, actors always exemplify someone they arent. In his supposition, they just play some part they are requested for money, not a part that resembles their thoughts or personality. In public, movies stars also carry out that fake attitude, where they act as though they are better than everyone else. Lastly Holden dislikes actors and movies because their phoniness demoralizes children, and allows them to explore with the mature corrupted world. Societys phoniness causes the main reason for Holdens insecurity and isolation for the outer world. He becomes so fearful that he too will become part of the fraudulent society similar to everyone surrounding him. Holden has one concern throughout the novel, to protect the innocent, to keep children away from maturity, and the corrupted society. He wanted to be what he called a catcher in the rye.and stand on a cliff assuring that children wouldnt jump off to adulthood. His brother Alli e presents a great depiction of his admiration of youth and innocence. Holden idealizes Allie, mainly because he was never able to see him reach maturity. He died before he could lose his innocence, therefore leading Holden to believe that he exemplified perfection. Allies baseball glove, and the Little Shirley Beans record for Phoebe, illustrate Holdens challenge to preserve the innocence in his family. Another example of his fear of loss of innocence is when Holden had the opportunity to once again see Jane Gallagher. He had been great friends with her when he they were younger, but now remained afraid to face her realizing that she would have changed. She no longer could be the innocent girl he had loved, and considering her courtship with someone such as Stradlater, she had grown tremendously. No matter how much he yearned to see her or talk to her, he had too much fear to face the fact that she too no longer appeared to be a child, that she was now mature, and experienced. Last ly, the young boy on the street whistling that Holden referred to as swell exemplifies Holdens love of youth. The young boy symbolized independence, and nonchalance; untouched by the outer world, and unaware of the problems of society, therefore; attracting the attention of Holden. Holden had envied the pureness of the young boy, proud to see that he had not yet lost his most admirable quality, his simplicity. Children were the only people Holden seemed to be able to successfully communicate with, mainly because he did not worry that they would be phony, because they were too young to realize how to act fraudulent. Also, he did not have to be jealous of them, because he had no competition with them. Yet his idea of wishing to preserve innocence noted his life in the fantasy world. Maturity symbolizes a major part of life, one in which everyone must endure. As some may say growing up is hard to do yet it remains physically impossible to avoid it. Maturity is a natural part of life, and Holden has to learn to come to terms with that idea.. .u895baaafca14900bbf897e05a5843625 , .u895baaafca14900bbf897e05a5843625 .postImageUrl , .u895baaafca14900bbf897e05a5843625 .centered-text-area { min-height: 80px; position: relative; } .u895baaafca14900bbf897e05a5843625 , .u895baaafca14900bbf897e05a5843625:hover , .u895baaafca14900bbf897e05a5843625:visited , .u895baaafca14900bbf897e05a5843625:active { border:0!important; } .u895baaafca14900bbf897e05a5843625 .clearfix:after { content: ""; display: table; clear: both; } .u895baaafca14900bbf897e05a5843625 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u895baaafca14900bbf897e05a5843625:active , .u895baaafca14900bbf897e05a5843625:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u895baaafca14900bbf897e05a5843625 .centered-text-area { width: 100%; position: relative ; } .u895baaafca14900bbf897e05a5843625 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u895baaafca14900bbf897e05a5843625 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u895baaafca14900bbf897e05a5843625 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u895baaafca14900bbf897e05a5843625:hover .ctaButton { background-color: #34495E!important; } .u895baaafca14900bbf897e05a5843625 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u895baaafca14900bbf897e05a5843625 .u895baaafca14900bbf897e05a5843625-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u895baaafca14900bbf897e05a5843625:after { content: ""; display: block; clear: both; } READ: Battle Of The Sexes EssayIn his novel, The Catcher in the Rye, J.D. Salinger, presents the themes of phoniness in society, reality versus allusion, and loss of innocence, to depict the thoughts and problems of adolescent life, in such a sixteen year old as Holden Caufield. Life as a teen, presents both challenging and questionable events, and in the mid stage of his adolescent life, Holden begins to comes to terms with the truths of society. After undergoing the harsh realities of maturity, he begins to believe that he must save the rest of the young children in society from facing such problems, therefore wishing to restore their innocence. His absurd thoughts of society and the corruptness, in the end led him to his necessary evaluation with a psycoanaylgist. The adolescent days are suppose to be the best of your life, and Holden must come to terms that not everything in world will be fit perfectly the way he wants. He must just learn to go with the flow, and enjoy life while he can. He cannot always be Blue as Hell.

3 Steps to Optimize Your WordPress Title and Tagline

Your websites title and tagline are two of its most basic elements and are one of the first things your visitors will see.   Because these elements are so important, its a good idea to  optimize your WordPress title and tagline to put your sites best foot forward.An example of how the Hestia theme handles WordPress titles and taglines by defaultA strong title and tagline will communicate your websites style to first-time visitors, play a key role in its Search Engine Optimization (SEO), and serve as a central part of its overall branding.In this article, well explain more why its so crucial to optimize your WordPress title and tagline, then show you how to get the job done. Lets jump in! A catchy title and tagline make for a perfect first impression.Your sites title and tagline serve as most visitors introduction to your content. In many WordPress themes, these elements appear at the top of every page – often within the header. The title is typically the name of your site, while the tagline is a short phrase or sentence underneath.Most people create a title and tagline for their site when theyre first building it, then never think about them again. However, its vital to optimize your WordPress title and tagline, because:They communicate your sites focus or niche.They can provide a preview of your sites style and reinforce your branding.Search engines pay attention to titles and taglines, which makes them relevant for Search Engine Optimization (SEO).If any of these reasons have made you reconsider a hasty choice when creating your site, dont worry. Changing your title and tagline within WordPress is simple and its also easy to optimize these elements.How to optimize your WordPress title and tagline (in three steps)Below, well walk you through how to optimize your WordPress title and tagline. First, however, theres one thing you may need to do.While your sites title is almost always displayed on your WordPress site by default, the same isnt necessaril y true for its tagline. Some themes dont show the tagline unless you enable the option specifically. How you do this will depend on the theme. But your best bet is to navigate to Appearance → Customize from your dashboard, to access the WordPress Customizer:Beyond the default tagline functionality in the WordPress Customizer, another way that you can create an attention-grabbing title and tagline combo is via a WordPress page builder plugin. If youre interested in more flexibility for showing your title and tagline, especially on your homepage, weve written posts on how to build landing pages with the SiteOrigin Page Builder, Divi Builder, and Elementor.Now, well dig into how to actually optimize your WordPress sites title and tagline!Step 1: Consider your sites niche and styleYour title and tagline should communicate the sites focus and target audience.Your title and tagline are often the first things people will see, so its vital that they reflect your site as a whole. If y ou havent done so already, now is the time to determine your sites niche.For example, what kind of content does your site focus on?Youll also want to know exactly who your target audience is  so you understand what the people visiting your site will be looking for.After this, your job is to come up with title and tagline possibilities that reflect the answers to those questions. They should tell visitors what your site is about and who youre trying to attract. Obviously this is an individualized process, but here are a few examples to get you started.Coulee Creatives focus is clear from one glance at the home page, thanks to the use of the term creative in the title and the taglines reference to crafting custom websites. Plus, the tagline communicates the business style and conviction through the terms fierce and expertise in marketing respectively.Next, the Tradewinds Hotel is a creative but straightforward name that communicates the business industry right away. For the tagline, they went with a simple series of words that tells visitors exactly what visitors can do at the hotel.Step 2: Include strong keywordsKeywords like small business accounting software are a smart choice for your tagline.Its important to remember that search engine bots will be exploring your site to learn more about it. Your title and tagline are two of the first things these bots will normally encounter. Therefore, your title and tagline can provide a significant boost to your SEO, which means its a smart idea to incorporate keywords within them.Ahrefs tagline, for example, incorporates a number of phrases that its target audience is likely to search for. Whether youre looking to grow your search traffic or research your competitors, search engines are likely to list this page in their results.NeverBounce have placed the keywords email verification and email cleaning services in a prominent location. Plus, if you visit the site youll see that the primary tagline switches phrases, do ing double keyword duty with one line.Weve written guides on how to research keywords based on your target audience and niche.In general, youll want to focus on broad keywords that describe your sites topic as a whole. Then, you can use blog name generators to brainstorm possible titles and taglines using those keywords.Step 3: Integrate your title and tagline with your overall brandingYou can boost your branding by incorporating your title and tagline into your logo.Its important not to optimize your WordPress title and tagline in isolation. Theyre often among the first things visitors will notice on your site, so they should be incorporated into its branding as a whole.Branding is essential on your website. Simple elements such as a logo and color scheme help your site stick in peoples minds and aid in your visibility online. If you havent given a lot of thought to your sites brand, now is the time.To incorporate your title and tagline within your overall branding, maintain consis tency throughout your site and its elements. Consider using a logo within your title, or turning your title and tagline into a logo. Another smart move is to color the text using the same scheme as the rest of your site.Take a look at the Anew website  pictured above. A similar color scheme is used for the logo as well as the tagline, and the title is built into the logo itself.As a final example, check out our own home page. You can see that our logo, title, and tagline all contribute to creating a memorable brand experience. This kind of integration is key to making your site memorable.ConclusionMost new visitors will spend less than a minute on your site before leaving – unless you catch their interest. Your title and tagline are two vital tools for encouraging people to stick around. When you optimize this part of your site, youre helping to improve first impressions and better communicate your niche.To optimize your WordPress title and tagline, youll need to follow the se three steps:Consider your sites niche and style.Include strong keywords.Integrate your title and tagline with your overall branding.Do you have any questions about how to effectively optimize your WordPress title and tagline? Let us know in the comments section below! Some quick tips for how to optimize your #WordPress site's title and tagline

Strategic Management McDonalds

Strategic Management McDonalds Introduction All businesses, irrespective of their industry, require strategies in order to be successful. High competition resulting from globalization and technological advancement has necessitated clear-cut strategies in order to survive. Strategic management has never been as important as it is today. Through strategic management, organizations are able to identify and implement the best practices to gain competitive advantage, increase profit margin and grow (Hubbard, Rice, and Beamish 2008). Fast food industry is one of rapidly growing and competitive industry. A company in this industry has to develop and implement successful business strategies in order to gain competitive advantage. In this report, a case study for McDonald’s is provided. The report reviews the strategies that McDonald’s has adopted in order to maintain its global position in fast food industry.Advertising We will write a custom report sample on Strategic Management: McDonald’s s pecifically for you for only $16.05 $11/page Learn More Organization Overview The McDonald’s has been in operation in food industry since 1954. The US based company operates a chain of fast food restaurants in more than 119 countries. Though initially established by McDonald’s brothers, McDonald’s success is attributed to its later owner: Ray Kroc. Over years McDonald’s has emerged to be a strong brand in the fast food industry. Most of its restaurants across the globe are operated as franchises. McDonald’s chain of restaurants is renowned for its uniform and standardized menu. McDonald’s menu across its chain mainly consists of burgers, milk shakes, French fries, sandwiches, Ice cream sundaes, vegetable salads and desserts (McDonald’s Corporation 2010). The menu however changes slightly from country to country depending on culture and customer taste. The company is renowned for its innovative products. Some of its s uccessful products include Big Mac, Chicken McNuggets, Quarter Pounder with Cheese and the Filet-O-Fish (McDonald’s Corporation 2010). McDonald’s main target for its products over years has been children and mothers. The company has therefore adapted its products and restaurants to its main target. Besides its ‘Happy Meals’, some of McDonald’s restaurants serve breakfast offering that include coffee, Egg Sandwiches, Sausage McMuffin, biscuit and hotcake. Though McDonald’s is generally successful, it has encountered various challenges along the way. High competition in fast food industry has been one of the main challenges in its global strategy. Apart from high competition, the company has been involved in controversies over its contribution to obesity. Increased health concerns especially in the US and UK has been a major concern to McDonald’s management. Strategies McDonald’s has adopted various strategies in order to be succe ssful in global fast food industry. Although McDonald’s is one of the most experienced companies in the fast food industry, established and upcoming companies have been a threat to its market share. Wendy’s is just one of the fast food companies that have been a threat to McDonald’s. Through adopting certain strategies, McDonalds have been able to withstand competition and increase its number of restaurants across the globe. Strategic management should define an organization’s position, its desired position in the future and actions to be taken in order to achieve the desired goal.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Through its ‘plan to win’ global strategy, McDonald’s has been able to remain highly competitive despite of negative publicity over health concerns. Increased health concerns and negative publicity resulting from health related controversies have been a major challenge to McDonald’s (Wilsher 2010). To address this, McDonald’s has adapted various business strategies. To create a healthy image for itself, McDonald’s plan to do away with soft drinks and Super French fries. Besides, the company plans to make changes to its menu in order to reflect increases health concern. For instance cinnamon roll with a sausage burrito is considered to be the major breakfast offering in United Kingdom. McDonald’s has been able to establish a strong brand over years. With negative publicity resulting from health concerns, the company has increased its effort to protect its brand. â€Å"Be our customers favourite place and way to eat† is the company brand mission (Ganapathy 2009). To ensure the mission is achieved, the company has taken firm actions from improving products, customer service to promotion. The company has implemented a new cooking system aiming at improvin g quality of products served in its menu (Howard 1999). Restaurant dà ©cor to brand icon has been improved across the globe in order to ensure consistent image to its customers. In addition, McDonald’s has consistently increased its promotion effort through conventional channels as well as new technology such as the internet. Customer service is core to success in hotel and hospitality industry (Prakash and Olsen 2003; Tse and Jogaratnam 2008). McDonald’s has taken strategic actions to ensure high customer feel. Part of the strategies includes recruitment and training of right staff. McDonald’s staff is trained to treat customers with respect and maintain a smiling face while serving. High standard of hygiene is maintained including restaurants’ bathrooms. To show its concern for environment, McDonald’s collects dropped burger wrappings and cups using its three-wheeled vehicle (Livesey 1999).Advertising We will write a custom report sample on Strategic Management: McDonald’s specifically for you for only $16.05 $11/page Learn More Strategic Recommendations The principle objective of strategic management is to boost an organization’s competitive advantage. It enables the management to establish plans to address current and future needs of an organization (Thompson, Strickland and Gamble 2007; Carpenter, Sanders, Rice and Martin 2010). Fast food industry has attracted many players that try to address various customer needs. Most of these competitors exploit customers’ needs and concerns not well served in McDonald’s. McDonald’s therefore needs to put more effort to maintain its market share in the industry. Some of strategic actions that McDonald’s should take include: Enhance promotion and advertisement in order to overcome negative publicity Progressively expand its menu in order to accommodate increased customer needs and tastes, including health concerns Invest more on product development in order to come up with competitive products for different cultures Conclusion Strategic management approach is a necessity in all industries in the global economy. Hotel and hospitality industry is one of the industries that most require strategic management. Companies in this industry must align their products and services to rapidly changing customer needs and taste. McDonald’s success in fast food industry can be attributed to its adherence to strategic management principles. The company is able to overcome its challenges by following clear-cut plans. Though clouded by controversy over health concerns, the company seems to maintain customer loyalty and still has high competitive advantage over other players in the industry. Reference List Carpenter M.A., Sanders W., Rice J. and Martin N 2010, Strategic Management: A Dynamic Perspective, Concepts and Cases, Pearson Australia, Frenchs Forest. Ganapathy, S 2009, McDonald’s Internat ional Strategy: Squander Brand Equity? Available [online] at sundarganapathy.com/blog/2009/04/20/mcdonalds-international-strategy-squander-brand-equity/ Howard, T 1999, The Over-Arching Strategy-McDonald’s Global Brand Strategy Task Force, Available [online] at http://findarticles.com/p/articles/mi_m0BDW/is_42_40/ai_58251889/ Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Hubbard, G., Rice, J and Beamish, P 2008, Strategic Management Thinking Analysis, Action, Pearson, Sydney. Livesey, S 1999, McDonald’s and the Environmental Defence Fund: A Case Study of a Green Alliance, The Journal of Business Communication, Vol. 36 McDonald’s Corporation 2010, Travel through Time with Us, Available [online] at aboutmcdonalds.com/mcd/our_company/mcd_history.html Prakash, K and Olsen, M 2003, Strategic alliances: a hospitality industry perspective, International Journal of Hospitality Management Vol. 22, pp 419-434. Thompson, A., Strickland, A., and Gamble, J 2007, Crafting and Executing Strategy, McGraw-Hill, New York. Tse, E and Jogaratnam, G 2008, From the top down: strategic management in the Hospitality Industry, SAGE Handbook of Hospitality Management, SAGE London, pp165 – 191. Wilsher, S 2010, McDonald’s in Hot Water over Marketing Tactics, Available [online] at associatedcontent.com/article/5521176/mcdonalds_happy_meals_subject_ of_controversy.html

Rhetorical Analysis Assignment Example | Topics and Well Written Essays - 1500 words

Rhetorical Analysis - Assignment Example This paper is focused on the identification of rhetoric strategies in an academic and professional paper written by Saurav K. Dutta and Raef A. Lawson in the domain of managerial accounting. The title of paper is â€Å"Boosting Management Accounting’s Stature on Campus† and it has been published in year 2007. ANALYSIS OF RHETORICAL STRATEGIES Style and Tone The style adopted by authors of this paper is comprised of long and fluent sentences along with descriptive and appropriate usage of words. The appropriation of words used by the authors is strictly in concordance with the field which this paper has associations that is business. Structure of sentences is simple and effective which demonstrate the informative intention of authors. However, the paper is aimed to persuade the academic institutions, authors have adopted the straight writing technique in which simple structured sentences are presented to inform the audience about the criticality of the issue. As this art icle is professional as well as academic, the tone utilized by authors is highly descriptive. However, authors also have acquired a sarcastic tone to signify the criticality and to represent historic happenings in the domain of management accounting. ... Followed by the construction of the argument in which authors have demonstrated the flaw of contemporary academics on the basis of which the problems are developed as associative with the field of management accounting. By developing the whole explanation for the problem, authors have proposed a way out which is the basic purpose of the author to be developed. In this domain, the whole paper represents a systematic deliverance of the argument with a demonstration of excellence by the authors in the related field of study. Due to this, authors have successfully developed the stature of authors as credible and authentic which assists to imply the intended argument in a more sufficient manner (Dutta and Lawson 43-45). Pathos The presence of pathos in the article is distinctively highlighted with the explication of issue and its association with individuals who are professionally accountants in a negative manner. Authors have identified a significantly critical issue regarding the field of accountancy on the basis of which authors developed that this critical issue is decreasing the need of accountants. There are two prominent features in the paper which depicts the persistence of pathos acquired by authors in order to persuade the targeted audience on emotional plain. Firstly, authors have portrayed a factor of concern for the field of management, business and accounting that is the declining need and efficiency of accountancy in contemporary times. It creates an immensely persuading impact on the academies of business and field of accounting because of the importance which is intrinsically related to this discipline of studies. On the other hand, it illuminates problems for individuals who are acquiring the academic

Discussion Questions Assignment Example | Topics and Well Written Essays - 250 words - 11

Discussion Questions - Assignment Example Businesses found on godly principles embrace concepts such as commitment, diligence, honesty, kindness, excellence and others. By upholding such values, the business will ensure that its products are of high value and satisfy customers’ needs. These are values that most people appreciate in business. Such values can earn a business loyalty from its customers. Positioning involves influencing perceptions of customers about a product (Pride & Ferrell, 2006). To a marketer, not only are words necessary, but also deeds or actions to supplement the words. Words are important since they enable the marketer persuade customers to purchase a product or act in a certain manner. A marketer must choose words carefully so that they can be pleasing as well as convincing to the customer (Pride & Ferrell, 2006). Words must be complemented by the appropriate actions. If this does not occur, customers may level criticism against the business. In order to retain customers, actions must supplement what the words promised to deliver. If customers do not get what was promised by mere words, they will most probably spread criticism by telling others. This may tarnish the business’s image in the eyes of potential

Analyze Assignment Example | Topics and Well Written Essays - 500 words

Analyze - Assignment Example In this case, Greece would have to suffer because of the ideological misconception fostered by the Economic and Monetary Union. This is the belief that possession of hard money can drive smaller economies to grow and march other developed economies. This revelation would influence Greece to opt out of the Economic and Monetary Union. Consequently other smaller European nations not wanting to suffer under similar programs would opt out of the Union too leading to instability (Sēmitēs, Stiakaki, & Munro, 2014). On the other hand, if Greece were to fail to take the austerity measures and firmly hold against repayment, the countries credit rating would further plunge downwards. Sanctions against it by bodies such as the World Bank, The International Monetary Fund and the European Union would have drastically impacted on its economic prospects. Such political sanction intended to pressurize Greece into meeting its obligations of loan repayments would grossly affect its trade relations with other European nations. The country would neither be in a position to trade with its European neighbors nor borrow fund to meet its budget deficits. There would increase tension in Europe as other countries like Italy who are equally burdened by heavy debts would dread the possibility of undergoing similar troubles. Instability in the European economy would be eminent as other countries equally burdened with debts would be anticipated to follow in Greece’s footsteps. The eminent exit of Greece from the euro would be catastrophic. The Greek economy would be returned and stagnated. The countrywould have get back to production of its old currency and set up its own central bank. The European Central Bank would be left holding an enormous Greek debt with limited options. The devaluation of the euro which would result from such a scenario would consequently results